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Associates & Associate Managers

Anne-Marie Laurens
Anne-Marie Laurens - Associate Manager Francophony


A graduate from the EHL Hospitality Business School, Switzerland, Anne-Marie Laurens has more than 10 years of hotel management experience in Switzerland, France, Spain and in the UK. She is a young talented hospitality advisor with a keen eye on quality, operating standards as well as the attraction and selection of talents.



Hotels: Marriott, Mandarin Oriental, Four Seasons, Kempinski, Starling Hotels & Resorts

Type of Establishments: Business hotels, leisure hotels, independent hotels, city hotels, restaurants

Fields: Operations, general management, guest journey, F&B, HR, project management

Expertise: Guest satisfaction, quality, SOP's, audit management, project management, recruitment

Countries: Switzerland, France, Spain & UK

Credo: “Long-term success is never achieved on our own. The phrase "a self-made man" is a myth; all along the way, we need support.”

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João Franco - Associate Manager Portugal & Spain


João is a Hospitality professional who excels in customer service and profit. He has experience in luxury hotels and resorts. His Master skill is to develop new concepts and drink experiences. João is an incredibly creative and passionate Chef- Mixologist who creates innovative cocktails, a true talent and visionary in his field.



Hotels: Mandarin Oriental, Lebua Hotels, Marriot, H10 Hotels, Firmdale Hotels, Vila Vita Hotels

Type of Establishments: City Business Hotels, Luxury Resorts, Restaurants, Bars, Event Locations

Fields: F&B Operations, Bars

Expertise: Pre-opening, Restaurant & Bar Development, Quality Assurance, Profit Optimization, Beverages Menu Creator, Bar Concept Development, Non Alcoholic drinks, Time optimization, People Management, Human Resources

Countries: Portugal, Spain, Germany, England, Thailand

Credo: “Problems are opportunities”

Iulian Sava
Iulian Sava, SIHC Associate Manager Romania & Eastern Europe
Iulian Sava - Associate Manager Romania & Eastern Europe


Iulian is a 15+ years strategist in revenue management, business analysis and development, a true expert in his field. With a passion for improving the commercial strategy and the performance of the properties, Iulian managed to achieve constantly a remarkable revenue growth while increasing the market share of all the companies he worked for.



Hotels: Marriott Hotel International, Radisson Hotel Group

Type of Establishments: Luxury Business & Leisure Hotels, Downtown Business Hotels, MICE Hotels

Fields: Revenue Management

Expertise: Demand Planning and Pricing Strategy, Budgeting & Forecasting, Strategic Planning & Implementation, Revenue Analysis & Optimization, Profit Optimization, Process Improvement and Data Analyses

Countries: Romania, Slovakia, Georgia

Credo: “Every problem is an opportunity in disguise”

Roland Rhyner
Roland Rhyner - Associate Manager Switzerland


Broad experience in international Hotel Management both operational and commercial; 5-star opening experience on General Manager level, Director of Business Development, Sales, Marketing, Revenue Management, Strategic Planning, Forecasting, Accounts Receivable, Financial awareness, Change Management and Team Leadership



Groups: Hilton Hotels & Resorts, Worldhotels, Fleming's Hotels, The Dolder Grand & The Gstaad Palace, Switzerland

Type of Establishments: City Hotels, Congress Hotels, Luxury Resorts, Boutique Hotels

Fields: Business Development, Operations, General Management, Pre-Opening & Opening

Expertise: Pre-opening, Re-Positioning, Turnaround Management, Change Management, Quality Assurance, Profit Optimization, Guest & Team Member Satisfaction, Human Resources Management

Countries: Switzerland, Germany, The Netherlands on property level, EMEA on headquarter level

Credo: "Walk the extra mile"


Chan Li

Chan Li - Associate Manager Singapore / Malaysia


American born Chan Li has grown up in Singapore and came up through the ranks of Food & Beverage with Raffles before joining W in an executive position. She has also great experience in Restaurant concepts and design.



Groups: Raffles, Starwood

Type of Establishments: City Business Hotels, Resorts, 

Fields: F&B, Operations, General Management

Expertise: Pre-opening, Change Management, Restaurant Development, Quality Assurance, Profit Optimization, Human Resources Management

Countries: Singapore, Malaysia, Philippines, Macau

Credo: “success is only found outside your comfort zone"


Chan Li
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Shmuel Shai - Freelance Associate Technical Services Mediterranean

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